A SOULFUL, STRATEGIC, STREAMLINED WEB DESIGN EXPERIENCE LIKE NO OTHERT

WebsiteSprint

Custom Squarespace Websites for Coaches, Creatives & Female Founders ready to ditch the DIY overwhelm & have an online home they’re proud of - magnetising dream clients & driving real results

IN JUST TWO WEEKS!

You’re not here to blend in. You’re here to lead with heart, and create real impact.

YOUR WEBSITE SHOULD REFLECT THAT

WHERE SOUL MEETS STRATEGY + STORY MEETS STYLE

//

WHERE SOUL MEETS STRATEGY + STORY MEETS STYLE //

  • "I absolutely LOVE the whole site! You’ve brought it together so, so well. I love it so much - you are f*#%ing amazing at what you do Ffi! This journey has been incredible for my growth - not just for my business but also for my self belief. I’m so grateful I chose you to bring my website to life.”

    Shan - Founder Shan Kennedy Art
    Artist, Therapist, Neuro-nerd

  • "Collaborating with Ffi on my website refresh has been an absolute joy! Right from the start, her reassuring presence and understanding made the entire process smooth sailing. Ffion's professionalism, empathy, and efficiency were evident at every step, making the journey enjoyable and productive."

    Laura - Founder, Flourish Lane
    Wellbeing Coach for Creatives

  • "I LOVE IT SO MUCH! The way you’ve translated my vision from a feeling to something truly tangible is beyond amazing. This whole process has made me realise that I’m SO READY for all that's to come... in life and in business."

    Lel - Founder Embracing The Breeze
    Soulful Support for Busy Mums

  • “Ffi made the whole process of building a website feel easy, even when I had no idea what I wanted. She just got it. The site looks professional, clean, and reflects exactly what I offer—without any fluff. Clients have already told me how easy it is to use. Honestly, I didn’t think I needed a website… but now I can’t believe I went this long without one.”

    Graeme - Founder PPM
    Property Maintenance, Renovation + Restoration

  • “Working with Ffi on creating our website was a dream. She held our big vision with so much care and delivered something that is powerful, polished, and purposeful. Every word, image, and design choice feels intentional - and deeply aligned with our mission. This isn’t just a website; it’s a home for our movement. We’ve had such an incredible response already - people are feeling it.”

    Coco - Entreprenuer, Founder, CEO
    Board Member The Women’s Justice League

You’re an expert at your craft but does your website show that?

Whether you’re launching something new or evolving your brand, your website should reflect the depth of your work. It should build trust, communicate value, and guide your dream clients to say:

“She’s speaking to me. This is exactly what I’ve been looking for”

Let’s Make Magic


~ CHOOSE YOUR OWN PATHWAY ~

S C A L E I T

The Two Week Website

MAGNETISE CLIENTS + GET REAL RESULTS

For the visionary woman wanting an online home that amplifies her mission, and supports her next level of growth.


    • Pre-Project Comprehensive Strategy Questionnaire

    • 1:1 clarity and alignment call (for a crystal clear plan)

    • Fully custom Squarespace website

    • Up to 5 pages (Home, About, Services, Contact, Blog/Other)

    • Setup of standard pages (404, privacy policy etc.)

    • Styled with your brand fonts and colours

    • My Website Copy Guide (if you’re writing your own copy)

    • Mobile-Optimised

    • Basic on-page SEO (headings, image titles, meta descriptions)

    • Post-launch set up on Google Search Console

    • Launch graphics to help you share your new site

    • 1:1 website handover

    • 7 days of post-launch support

    • A dedicated WhatsApp channel throughout the project

    • Payment to be made in 2 instalments - 50% to secure studio date and 50% upon design week

    • Services such as copywriting, branding and extra pages can be included at an additional cost. Let’s chat!

L A U N C H  I T

The One Week Sales Page

A SCROLL-STOPPING SALES PAGE

Whether you’re revamping an offer, launching something new, or just need a stunning yet simple landing page this is for you.

    • Pre-Project Comprehensive Strategy Questionnaire

    • 1:1 clarity and alignment call (for a crystal clear plan)

    • Squarespace Sales Page or One-Page Website (up to 5 content sections)

    • Styled with your brand fonts and colours

    • My Sales Page Copy Guide (if you’re writing your own copy)

    • Mobile-Optimised

    • Basic on-page SEO (headings, image titles, meta descriptions)

    • Launch graphics to help you share your new site

    • 7 days of post-launch support

    • A dedicated WhatsApp channel throughout the project

    • Payment to be made in 2 instalments - 50% to secure studio date and 50% upon design week

    *Services such as copywriting, branding and more sections can be included at an additional cost.

I N S I D E

The Sprint Process

AKA: HOW YOUR WEBSITE JOURNEY WILL LOOK

Photo of Ffion on a website client zoom call

01/ALIGN & REFINE

T H E S O U L W O R K


We’ll start with a quick chat to make sure we’re aligned and this feels like the right fit. If so, I’ll guide you through exactly what you’ll need - like copy, images, brand colours, fonts, and any design assets - so we’re ready to roll come design week.

A week or two before we begin designing, we’ll kick off the prep phase where you will:

𖤓 Complete an in depth questionnaire to clarify your brand vision which will help to guide the website design

𖤓 Add me to a Pinterest board so I can soak up your inspo

𖤓 Drop everything into a shared Google folder (hi-res, on-brand photos, copy, assets - logo, icons, colours, fonts etc)

No copy, logo, or brand design yet? Don’t stress, I can help with that too.

An overhead view of a tablet displaying "The Brand Clarity Playbook," placed on a white table with wireless headphones and a white vase with dried leaves.

02/ DESIGN & ALCHEMISE

T H E B U I L D


Let the fun begin!

We’ll kick off our design phase with an on-boarding call to make sure we’re clear on the vision, aligned on the design and have everything uploaded in the G Folder. I’ll also set up your Squarespace account.

I begin by designing your Home page first, as it sets the tone for the rest of your site. Once this is designed we’ll have a check-in to make sure you’re feeling great about the direction - the fonts, colours, layout, vibe - before moving forward.

Once the look and feel are locked in, I’ll start rolling the design out across the rest of your pages. You’ll share feedback along the way, so we can keep things moving with ease and clarity.

This whole process is intentionally designed to be collaborative, easeful and fun, no endless back-and-forth, frustration or nagging!

I’ll be available via WhatsApp during office hours, and I ask that you too are available during these two weeks to review and respond so we can stay in flow. I’ll also begin the domain connection process and take care of all the tech… stress-free and handled with love.

Laptop displaying a website titled 'Flourish Lane' on a wooden table with a closed book beside it.

03/ LAUNCH & ELEVATE

I T ‘ S G O T I M E B A B Y!!


Once your website is designed and feeling like you, I’ll work a little behind-the-scenes magic to make sure it’s not just beautiful but built to be found. That means setting up all the key SEO elements: meta titles, alt-text, image naming, and submitting your sitemap via Google Search Console.

We’ll wrap everything up with a final review call to make sure your site flows beautifully, looks fab on every device, and is ready to work its magic.

✨ And then… it’s go time baby! ✨

You’ll hit publish on your new digital home (or sales page!) and start confidently sharing your soul work, calling in aligned clients, and selling your offerings with ease.

You’ll also receive:

𖤓 One-on-one website handover training

𖤓 All your website assets and info dropped into the Google folder - copy and logins etc - so you can access anytime

𖤓 Options for post-launch support if you want to keep this good thing going

And if you’d prefer me to handle maintenance instead of trying to DIY it, just say the word - we can make that happen too.

I See You…

Up late (again), furiously tweaking fonts and fumbling with words, feeling frustrated AF because no matter how many hours you spend, or how many tabs you’ve got open, your website still doesn’t look, sound, or feel like the vision you have for it.

Enter: WebsiteSprint

A done-for-you, two-week design journey where we build your online home from the inside out, strategic, stunning, and oozing the essence of you and your brand . We’ll weave your vision, values, voice, and vibe into a website that lets you show up, share your magic, and sell your services like the bold, brilliant, beautiful boss-babe you are.

It’s a No-Brainer!

Because, let’s be real, you’re not a brand or web designer, a copywriter, marketing guru nor an SEO-optimiser (‘a what now’?!) You’re here to do what you do best, share your genius with the world, make impact, and let your business support the life you’re building it all for.

A person wearing a beige button-up shirt sitting at a wooden table with a laptop, an open notebook, and a pen.

This is perfect for you if…


𖤓 You’re ready for a website that reflects your next-level vision, and you already have ideas for how it should look, feel, and function.

𖤓 You’re clear on your services and offers and are ready to launch them to your dream clients.

𖤓 You’ve outgrown your current site or you’re with Wordpress and you’ve realised what a pain in the butt it is to update!

𖤓 You’re done waiting. You’re finally ready to have a website that you’re proud of, that’s stunning, strategic, and drives real results.

𖤓 You’re ready to show up online with confidence.

𖤓 You want more leads, more clients and to make more $$$

𖤓 You’re tired of talking about it and are ready to start taking action and get it done!

Woman sitting on a yellow armchair, smiling, with long brown hair, wearing a beige tank top and white pants, in a bright room with plants in the background.

Hey, I’m Ffion.

Brand Strategist. Website Artist.
Your Ultimate Wingwoman.

I help purpose-led women bring their boldest vision to life online with a whole lotta soul, strategy, and storytelling that connects.

Building your website is like renovating your digital home, and I’m here to co-create a space that not only looks stunning but truly feels like you. One that reflects your essence, speaks to your people, and supports the business (and life) you’re here to build.

This isn’t just about pretty fonts and polished pixels (though trust me, we’ll have those too). I blend design, UX, SEO, and magnetic messaging to create scroll-stopping websites that move your dream clients to actand help you grow a business that supports your lifestyle, not the other way around.

With 20 years’ experience across the creative, coaching, wellness and marketing worlds, I bring deep insight, a high-touch approach, and a whole lotta heart. Whether we’re crafting your brand from the ground up or refining the next chapter, I’ll be your strategy brain, grounding voice, and biggest cheerleader from start to finish.

Let’s bring your next evolution to life, clearly, intentionally, and beautifully. No fluff. No jargon. Just soul-aligned action and one dreamy online home to hold it all.

Answers to your questions

  • Squarespace is hands-down my favourite platform as it’s beautiful, intuitive, and easy to use. No tech wizardry required. I’ve thought about everything from how easy it’ll be for you to duplicate sections (hello, future sales pages!) to how simple the editor is to navigate, how slick it looks on mobile, and how much customisation is possible without overcomplicating things.

    It’s an all-in-one dream with your website, domain, email marketing, automations, courses, and sales all in one place. Streamlined, simple, and stunning. The pricing is solid, and if you need more convincing? One quick Google of the pros and you’ll get it.

  • Investment range from $3k - $6k AUS depending on your requirements. Payment plans are of course available to spread the cost and accessibility.

  • Website in Two Weeks is based on 5 core pages :

    • Home

    • About

    • Services (one Sales Page with up to 3 offers)

    • Contact

    • Blog / FAQ's

    Additional pages can be included for an additional cost

  • Yes, ideally you’ll need your colours, fonts, and logo ready to go. If you don’t have these yet, I recommend starting with Brand Alchemy - they’re a match made in web site and brand heaven!! Plus you’ll get a $500 discount when booked together.

  • From a professional photographer’s pov, high quality, on brand images are essential to creating a website that communicates your brand essence and attracts your dream clients.

    I highly recommend a brand photoshoot is key to helping your community connect with you and your brand.

    If you’re local I’d be honoured to be your brand photographer and I offer shoots at a discounted rate for all website clients.

    If not, and you need assistance finding an aligned photographer or establishing a creative direction for the shoot, I can help - let's chat!

  • You will have me for a whole 2 weeks post launch to troubleshoot and ask questions etc. Even after that I’ll still be around and we can of course chat… just try getting rid of me!! This doesn't mean I'll be redesigning pages or adding new content, but I will be able to answer any questions, troubleshoot tech glitches, and make sure you feel confident and ready to use your site to its fullest potential!

  • We can absolutely add to your website after launch. Simply reach out and I can provide an estimate at my hourly studio rate exclusive to previous clients. I also offer ongoing site maintenance, team training, and web strategy as your brand, and business, grow post launch!

  • Absolutely, I believe this is one of the main ways my service positively differs from other designers and one of the main reasons I use Squarespace too. I want you to feel empowered and confident in maintaining your site. But, if you’d prefer me to maintain it for you I offer monthly retainers or you can simply let me know when you need support, which is priced at an hourly rate. Please enquire directly.

  • Website Sprint takes two weeks from the scheduled start date, assuming all pre-work (initial payment, questionnaire, brand assets, and copy) is completed and uploaded to our shared G drive. Once scheduled, we follow a strict timeline, so please ensure all materials are ready by the start of design week.

    Any delays will require rescheduling.

    If you include the Branding, Copywriting or Photography packages - add on 1-2 weeks to the project timeline.

  • This is not part of the Sprint package but I’m happy to set up these systems for you at an additional cost.

  • You will need your branding - logos, fonts, colour pallet with HEX codes, photographs and your web copy.

    If you don’t have these, make sure to let me know so I can add them into your custom designed package.

    Once you accept the contract and make an initial payment, I’ll send you a comprehensive questionnaire to clarify your brand vision, values, and goals. This helps me understand your needs and create a website that truly reflects YOU and your brand.

    Additionally, please create a Pinterest board and invite me to it so I can see your inspo for all things YOU as well as your branding, website and words.

    Collaboration is key to our project’s success!

Circle Gold Partner Squarespace 2025 logo featuring a circular emblem with stylized 'C' and 'G' initials, and text indicating partnership with Squarespace for 2025.

I’m a Squarespace Circle Gold Partner - oo la la!! which means, when we create your site together, YOU get to enjoy the perks - 20% off your first year of membership + a 6-month free trial, Woop, Woop!

While you're out there creating impact, your website’s working behind the scenes, quietly (and confidently) owning MVP status for your brand.

And the best part? You get to ditch the DIY chaos and walk away with a scroll-stopping, soul-aligned online home, built for you in just TWO WEEKS, with me as your ultimate wingwoman.

You pour your heart into your work.
Let me pour mine into your website.